Localization priority
Any App Store app, yours or a competitor’s. Checks 58 storefronts from your browser; nothing is uploaded.
What this crosses
Knowing where your ratings come from is half an answer, and knowing which storefronts still show your US listing is the other half. This crosses the two across 58 storefronts in one sweep, reading the rating count and the listing text from the same App Store listing.
Works on any App Store app, yours or a competitor’s. No account needed, nothing is uploaded, and the sweep runs from your browser.
About this tool
Which language is worth translating next?
This page answers the decision the audit and the worldwide review sweep each answer half of: which storefronts already send you users, while still showing them a listing in a language they may not read.
Storefronts are ranked by the ratings you already have there. These are people who found the app, installed it and cared enough to rate it, all while reading someone else’s language.
How it works
- 1Pick an app. Appstro reads its live listing in 58 storefronts, and each one gives both halves of the answer at once: the rating count and the name and description.
- 2The US listing it compares against is read fresh in the same pass, not taken from the app picker, so every storefront is measured the same way at the same moment.
- 3A storefront counts as unlocalized when both its name and description match the US listing.
- 4Rows are ranked by rating count, with English-variant storefronts such as the UK, Canada and Australia flagged separately: the gap there is idiom, not comprehension.
What it cannot tell you
- It ranks by ratings, not by revenue or installs. Nothing public exposes either per storefront.
- It cannot tell you conversion rate. Impressions and product page conversion live only in App Store Connect, which this site has no access to.
- Storefronts with no single defensible App Store language — Belgium, Switzerland, Singapore — are shown rather than hidden, but not linked to a generator.
Questions
How is this different from the localization audit?
The audit tells you which storefronts are unlocalized. This tells you which of those gaps matters, by weighting each one against the ratings you already have there.
Why rank by ratings rather than downloads?
Because Apple publishes rating counts per storefront and publishes nothing about downloads per storefront. Ranking by a number that exists beats ranking by one that has to be invented.
What counts as already localized?
A storefront whose listing name or description differs from your US listing. If both match exactly, users there are reading your English copy.
Written up on the blog
Localization & reach
Paid tools do this too. App localization tools, compared — 5 of them, described the same way and in alphabetical order.